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I’m a former makeup artist turned copywriter with a knack for strategy.

I’ve made my makeup clients cry.

 

But only because I ask the right questions to deliver not just what they want, but what they didn’t know they needed. From makeup to advertising, I aim for people to feel seen and understood.

 

I do the same with writing, diving into the details that matter and building a strategic base so every project lands with impact. I have agency and freelance experience crafting copy across campaigns, branding, websites, and social media, helping brands communicate clearly and stand out.

 

My makeup career has spanned glammed-up brides to blood-stained soldiers. I’ve worked on teams for the CBC, Swim Canada, Netflix,

TFO, Canada Goose, and L’Oréal in Germany.

 

To discuss ads, glitter eyeshadow, thrifting, or to hire me, reach out here.  I accept payment in the form of pesto pasta and Aperol Spritz.

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